PROJECT: Infographic

Client - Certell

Objective - Brandi awareness and communication ease new campaign

The brand story for Certell’s initiatives was complicated and unconnected. I created the FRAME, FORGE, and FREE concept to easily communicate what each initiative accomplished under a single brand

Roles - Creative concept, writing, layout

Channels: Display

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CAMPAIGN: Bridge Builders - IU Kelley School of Business

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BRANDING: Guidelines - Poptential